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Checklist

The book launch checklist

How to use this checklist

Publish this for authors planning a release. It spreads the work across the weeks before and after launch so sales do not stop after day seven.

What is inside

Eight weeks outLaunch date fixed and shared with your publisher or distributor.
Four weeks outEarly reviewers have their copies and a date to post their review.
Launch weekAn email to your list on launch day with one clear link.
The month afterWeek 2
Common launch mistakesStarting too late. Reviews, interviews and guest posts take weeks to arrange.

Three title ideas for your own version

The book launch checklist
Book launch plan for authors
Eight weeks to launch day

Where to promote it

Author communitiesGoodreads groupsXLinkedInnewsletters

When should an author start planning a book launch?

At least eight weeks before release, with the book page, a free sample and advance copies ready, and a plan for the month after launch too.

Make this checklist your own

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