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Swipe file

IT jargon your clients will follow

How to use this swipe file

Add these lines to your proposals and client reports. Owners who understand a recommendation are more likely to approve it.

What is inside

Patching
Multi factor authenticationKeep the explanation short and tie it to something they already know, such as a bank app.
Cloud
ServersName the age. Say it plainly.
When something has gone wrongSay the cause once.
When a client says no

Three title ideas for your own version

IT jargon in plain English
How to explain technical terms to a client
Plain lines for the questions clients ask

Where to promote it

Your proposalsyour reports to clientsyour onboarding packa link in your first reply to a new client

Why give clients plain wording for technical terms?

Clients who do not understand a recommendation put it off. Short plain lines build trust and make the next request easier to approve.

Make this swipe file your own

The sample above is a real page. Press Use this template, sign up, and it appears in your account with this text and look, ready to edit. Change the words, add your own details and publish it.

Built with Gatedleads, the quickest way to turn a page like this into a lead magnet that collects emails.

Use this template

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