Campaign launch checklist
Checklist for cold email agencies
For agency owners who want clients and prospects to see that campaigns are launched with care.
Buyer's guide
How to choose a cold email agency
How to use this buyer's guide
Put this on your website or send it with your proposal. Buyers comparing agencies get a fair way to choose, and you start the conversation.
What is inside
What to compareResults
Questions to ask every agencyAsk how they build lists: Where do the contacts come from and how are they checked?
How agencies chargePricing varies.
What the contract should coverScope: The work included and what counts as extra.
Before you signRead the whole contract, even if it is long.
Three title ideas for your own version
How to choose a cold email agency
What to compare before you hire an outbound agency
The plain guide to choosing a cold email agency
Where to promote it
Your websiteyour proposallocal business groupsa link in your email signature
Why would an agency publish a guide to choosing an agency?
Buyers compare agencies anyway. A fair guide shows you are sure of your terms and attracts clients who value clarity.
Make this buyer's guide your own
The sample above is a real page. Press Use this template, sign up, and it appears in your account with this text and look, ready to edit. Change the words, add your own details and publish it.
Built with Gatedleads, the quickest way to turn a page like this into a lead magnet that collects emails.
More for cold email agencies
The same audience, 9 other formats.
Cold email terms cheat sheet
Cheat sheet for cold email agencies
For agency owners who want clients to understand their reports and trust what they read.
Client email templates
Email scripts for cold email agencies
For agency owners who want a calmer way to talk to clients about results.
Prospect list guide
Guide for cold email agencies
For agency owners who want clients to see that the list behind a campaign is built with care.
Campaign brief template
Template pack for cold email agencies
For agency owners who want every campaign to start from the same clear brief.
Prospect reply swipe file
Swipe file for cold email agencies
For agency owners who want their clients' replies handled politely and promptly.
In house, freelancer or agency decision guide
Decision guide for cold email agencies
For agency owners who want to speak to companies that have not yet decided how to run outbound email.
Campaign set up mistakes list
Mistakes list for cold email agencies
For agency owners who want clients to see the cost of a careless set up.
First ninety days roadmap
Roadmap for cold email agencies
For agency owners who want new clients to know what to expect from the first three months.
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