Home seller prep checklist
Checklist for real estate agents
For agents who want listing leads from homeowners thinking of selling.
Case study
From stalled listing to sale agreed: a relaunch, step by step
How to use this case study
Send the link to sellers whose home has sat on the market for months, or put it on a letter to them. It shows what you would change before they ever meet you.
What is inside
Where the sale stoodThe home was a three bedroom terrace on a quiet street that had been listed for four months.
The relaunch planWe agreed one rule with the seller before anything changed: the home would go back on the market once, properly, rather than with small
The first two weeks back on the marketThe relaunch brought fourteen viewing requests in the first week, compared with two in the previous four months.
Judging the offersThree offers arrived after the open viewing day.
From sale agreed to completionOnce the sale was agreed we chased every part of the chain each week and gave the seller one update every Friday.
What any seller can take from itCheck the price against sales, not listings: Asking prices are hopes and sale prices are facts.
Three title ideas for your own version
From stalled listing to sale agreed
How we relaunched a home that would not sell
Why your home is not selling, and what changed for one seller
Where to promote it
Letters to homes that have been on the market for monthslocal Facebook groupsInstagram before and after postsyour valuation page
What goes in a real estate case study?
One sale from start to finish: where the home stood, what was holding it back, the relaunch plan, how the offers were judged and what other sellers can learn.
Make this case study your own
The sample above is a real page. Press Use this template, sign up, and it appears in your account with this text and look, ready to edit. Change the words, add your own details and publish it.
Built with Gatedleads, the quickest way to turn a page like this into a lead magnet that collects emails.
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